Awareness of Blogging & RSS Low, reports Pew Internet Trust

The Pew Internet Trust issued a report that finds low understanding of the terminology surrounding the technology industry. Examples words that are not well understood, include: podcasting and RSS. New methods of generating awareness of your technology offerings may be readily available through these relatively new methods.
URL: http://pewresearch.org/pubs/206/trends-2005
URL: http://www.pewinternet.org/