Attended SoCon '09 at Kennesaw State University on 7 February 2009; also the dinner the night before. Enjoyed the break-out sessions, on “Social Media For Social Change” hosted by Tessa Horehled ( http://atlantanstogether.org/) on “Online Etiquette: How To Balance Your Personal and Professional Image Online” hosted by Amber Rhea.
It seems that Pownce doesn’t really have any of my facebook or google friends, but just randomly suggests people with similar names. At first I thought this was stupid, but then I recognized how hard it seems to find old friends or relatives when you don’t have their latest e-mail.
BODY: "Eyetracking points the way to effective news article design" is a story in the Online Journalism Review of the Annenberg Center for Communications at USC.
Featured finding #1: Rewrite + reformat = remember Writing (or rewriting) a story to meet an ideal format (may require reformatting) improved the reader's reading speed and retention of the information.
Featured finding #2: Precise and relevant editing = successful design
Featured finding #3: Photos edited for relevance = photos viewed An interesting aspect of this last finding is that male viewers focused on the private anatomy in an image of an animal. In other words, men stare at the crotch.
The article has a graphical presentation with fine examples that makes all these points clear.
BODY: This article, reported by Reuters and the San Jose Mercury News' Good Morning Silicon Valley, was most interesting for the cause. The origin of most flaws was in the first phase of the product design process (product or requirements definition). This supports my conviction that, as Euripides said, "a bad beginning makes a bad ending." Elke den Ouden reported the results in her thesis at the Technical University of Eindhoven, The Netherlands. From Reuters: